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OptiMine and QuickQuid: The Value of Innovation

Editor's note: Today's guest post was written by Anne Perkins Optimizing your digital strategy is an important task for any organization today. However, when you’re in a highly competitive industry and need to stay ahead of the curve, it is essential to partner with subject matter experts. QuickQuid , a leader in online consumer lending, did just that — partnering with OptiMine to establish overarching digital marketing objectives. Optimine’s business approach, thought leadership and disciplined models have helped QuickQuid execute on its goals, while still maintaining an ideal budget.