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Case Studies

Agile Marketing Measurement & Optimization Drives Increase in Conversions

14% lift in conversions with OptiMine’s agile approach

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Uncovering the True Value of Facebook Advertising with Agile Marketing Mix

Facebook found to drive 50% more ROI; identified as top lead-driving ad channel

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Agile Marketing Mix Drives 23% Lift in Revenues

Etailer drives 23% lift in revenues with OptiMine’s Agile Marketing Mix approach

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Agile Marketing Mix Drives 17% Lift in Lead Conversions

Financial services provider lifts conversions while reducing cost per acquisition by 10%

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Focusing on Right Keywords Yields Rich Results

Significant increases in conversions and decreases in costs make for a happy banker. 

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More Conversions at a Lower Cost

Breaking bidding from the bundled solutuion increased conversions by 12%. 

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New Performance Variables Found with Keyword Level Modeling

More efficient bidding yields 27% decrease in cost without affecting leads. 

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Increased Subscriptions with Lower CPAs

Customer realizes a 200% increase in subscriptions at a 20% lower cost per acquisition. 

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Online Reservations Soar with High Value Modeling

32% More clicks and 56% more conversions makes this online reservation service very happy. 

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Online Travel Books Profitable Keyword Expansion

Bookings increaed 63% and ROAS 95% with better bidding that alllowed keyword expansion. 

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Financial services company receives higher conversion at a lower cost

As competition grew in the market, this leader used OptiMine to grow conversions by 6% and slash CPC by 20%

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Retailer increases revenue by 33% with 2% lower costs

Individual keyword-level modeling resulted in more revenue from highly seasonal keywords.

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15% more orders at a 19% lower cost

That’s what this financial services company experienced after switching to OptiMine for bid optimization. 

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Online reservation service finds more revenue in “maxed-out” head terms

If you think your head terms can’t drive any more revenue, read this story of significant increases in revenue and margin. 

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Online reservations service improves metrics across the board

This online travel site used OptiMine to book 78% more revenue vs. the incumbent system. How they did it might surprise you. 

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Retailer achieves record holiday results

Read how this retailer increased revenue by 59% YOY during the all-important holiday shopping season. 

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