Discover The OptiMine Agile
Unified Measurement Difference:
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OptiMine is Trusted by Many of the World's Largest Brands

And Recognized by the Industry

Welcome to the Agile Era of Marketing Measurement

Fast

OptiMine has the fastest implementation in the market, getting you to higher ROI faster than any other solution.

Actionable

Only OptiMine measures both digital and traditional marketing channels down to individual ads and campaigns.

Persistent

Models are rebuilt on the fly, keeping you current with the market, and ahead of your competition.

Considering a New Marketing Attribution Solution?
Consider OptiMine’s Advantages...

Other Unified
Measurement Vendors
100% Agile: Fastest Deployment, Rapid Updates, Measure Any Outcome done close
Fully Cross-Channel: Measure Digital & Traditional Campaigns Across All Online & Offline Conversions done close
Precise Playbooks & Guidance: Budget Planning & What-If Scenarios at Detailed, Campaign Levels done close
Risk Free: Measure without PII, Cookies, Tracking Tags. 100% CCPA Risk-Free done close

OptiMine Insight and Intent work together to measure the contributions and value of all campaigns and then guide you to an optimized media plan and marketing budget to achieve marketing performance lift.

Agile Attribution and Marketing Measurement with OptiMine Insight

Know which ads and campaigns are contributing the most (and least) and take instant action to lift performance.

  • Measure Any Channel, Campaign and Ad - Digital or Traditional
  • Deploy in a Fraction of the Time Compared to Multi-Touch Attribution, Marketing Mix Modeling and "Unified" Solutions
  • Receive Specific Spend Guidance, Immediately Actionable Recommendations
  • Measure Any Outcome- Online or Offline
  • Understand True, Incremental Lift, by Controlling for Non-Marketing Factors Impacting Performance
  • Top-Down Strategic Measurement with Bottom-Up Detail and Tactical Guidance - All in a Single Platform & Model

Agile Marketing Mix Modeling, Budget Planning & Optimization with OptiMine Intent

Combine your goals and budget targets with OptiMine's cross-channel models and measures, and receive media and marketing plans that guide to the highest performance.

  • The most actionable guidance in the market - unified top-down strategic planning with bottom-up tactical guidance.
  • Prove the value and impact of your spend, with comprehensive cross-channel measurement & forecasts.
  • The most sophisticated and modern technology - using AI, machine learning and cloud computing.
  • The fastest marketing planning & budgeting - getting the best marketing budget and plan in a fraction of the time.
  • Run multiple "what-if" scenarios to collaborate with marketing teams and external partners.
  • Accurate, high confidence results, running hundreds of millions of simulations to discover the best answers.

OptiMine Delivers a New Way to Measure

The COVID-19 Pandemic Has Made Traditional Marketing Measurement Obsolete. Only Agile Solutions Provide Accurate Measures. Learn What's Next:

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