Ad Trade Bodies Campaign Against California Delete Act

08/21/2023

Multiple industry trade bodies voiced their opposition to the proposed Delete Act (SB 362) in a letter to California lawmakers late last week. The bill—introduced earlier this year—enables California residents to make a single request to delete their data from every data broker registered with the state.

 

Read the full article in AdWeek featuring OptiMine CEO Matt Voda to learn more, here.