Mya Quick

Mya Quick

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Google Announces it Will Stop Selling Ads Based on Individual Targeting

  “If digital advertising doesn’t evolve to address the growing concerns people have about their privacy and h...

The Data Privacy Storm Continues: Apple ATT & IDFA Changes Now Live with iOS 14.5

  Apple’s ATT & IDFA changes have become a very high-profile public discussion, and these changes are goin...

Why We Need To Redefine Unified Marketing Measurement

    We are currently in a period of massive marketing data disruption. Several forces have collided to alter the da...

Proposition 24 Has Just Been Approved in California

  Proposition 24 was just approved yesterday in California, a huge win for consumers and their data privacy. This n...

Facebook Earnings Soar in Q3 Amid Global Pandemic

  While the global pandemic has had a devastating impact on a large majority of businesses, Facebook, the social gi...

The Great Cookie Con

  Collecting consumer data via cookies was designed to allow marketers to identify audiences and improve ad targeti...

Apple Delays Ad-Tracking Changes

  Apple has recently confirmed that they will be delaying their IDFA changes (as part of iOS 14 which allows users...

Firefox Joins other Major Web Browsers in the Consumer Privacy Protection Trend

It is no question that the year of 2020 has been full of consumer privacy changes, from Google Chrome beginning to...

With Retail Re-Opening, Media Planning Matters More than Ever

As states allow retail businesses to re-open their physical stores, retailers are faced with a new dilemma: what is...