Nielsen Under Siege: Who (If Anyone) Will Capitalize on the Ratings Giant’s Woes?
09/08/2021
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Few major clients are happy with the data service at Nielsen — but no one sees a realistic alternative. For more on this topic, read “Nielsen Under Siege: Who (If Anyone) Will Capitalize on the Ratings Giant’s Woes?” in The Hollywood Reporter featuring OptiMine CEO Matt Voda, here: https://www.hollywoodreporter.com/business/business-news/nielsen-woes-tv-ratings-1235009554-1235009554/