The Logic Behind Big Brands Sitting On The Sidelines During This Year’s Super Bowl

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Why have many big brands decided to skip Super Bowl advertising this year? Read OptiMine CEO Matt Voda’s take on this in AdExchanger, here: https://www.adexchanger.com/data-driven-thinking/the-logic-behind-big-brands-sitting-on-the-sidelines-during-this-years-super-bowl/