Drop Multi-Touch Attribution and Adopt an Agile Marketing Approach

05/05/2020

Looking for a way to improve your marketing? Adopt an agile marketing approach (with advantages in go-to-market speed, lower risks, and improved measurement and intelligence) & say goodbye to multi-touch attribution (MTA). Read OptiMine CEO Matt Voda’s advice on this topic in TargetMarketing here: https://www.targetmarketingmag.com/article/drop-multi-touch-attribution-adopt-agile-marketing-approach/