Resources / News / It's Easy to Forget, But Tracking Does Not Equal Measurement

It's Easy to Forget, But Tracking Does Not Equal Measurement

ad exchanger logo

There are still ways to effectively measure marketing performance without relying on ad tracking. How? Read OptiMine CEO Matt Voda’s take on this in AdExchanger, here: https://www.adexchanger.com/data-driven-thinking/its-easy-to-forget-but-tracking-does-not-equal-measurement/

Mya Quick

Mya Quick

Sign up to receive OptiMine's weekly newsletter