OptiMine On-Demand Webinar: "Consumer Behavioral Shifts: Why Your Marketing Measurement Must Adapt in 2022 & Beyond"

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Consumer behaviors have changed dramatically creating new challenges for brands and their marketing measurement. So, what measurement challenges have brands faced and how do you adapt your marketing measurement as a result of these shifts?


Whether you attended OptiMine’s webinar with Beachbody + Kepler and want to watch it again or you missed it but would like to watch the recorded version, OptiMine has got you covered. You can view it on-demand now:


This video was recorded by the Advertising Research Foundation as part of their virtual event programming. Please visit the www.thearf.org for more information about this and other events.