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Latest EU Privacy Lawsuit Threatens the Digital Ad Industry as We Know It

A recent lawsuit filed in Germany by the Irish Council for Civil Liberties (ICCL) has ensnared the IAB, the New Yor...

Luxury makes presence known at controversial Olympics

Luxury has made their presence known at the controversial Olympics. Why? Read this recent article in Luxury Daily f...

Life After IDFA

Apple’s introduction of the App Tracking Transparency framework has shaken up the ad tech industry, so how is...

Google holds the keys to web privacy in Africa and Asia

The fate of Android users’ privacy rests on an impending decision from Google: whether or not to follow in Ap...

Apple takes on the internet: the Big Tech battle over privacy

Apple’s IDFA changes have just gone live, in favor privacy rights for the consumer. Read OptiMine CEO Matt Vo...

Luxury brands tee off with golf’s best at Masters

As the Masters welcomes back a limited number of spectators to Augusta National Golf Club, an exclusive group of lu...

MyPillow CEO Mike Lindell is embroiled in political controversy, but he says the brand’s famous late-night infomercials aren’t going anywhere

OptiMine CEO, Matt Voda, has recently been featured in a Business Insider article. Click here to read it now: https...

Consumer Data Privacy: The Wave About to Hit Retail

The consumer data privacy wave is about to hit retail. Are you prepared? Read OptiMine CEO Matt Voda’s piece...

Best Practices For Marketing To Gen Z

What are the best practices for marketing to Gen Z? Read OptiMine CEO Matt Voda’s Q&A on this topic in Fo...